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Officially taking over the family business on January 1, 2024, marked an exciting new beginning for us and a new era for Betz Jewelers. Located in the heart of Columbia, MO, our family’s jewelry store has been a cherished part of the community for generations. And to top things off, winning the Small Business of the Year award from the Columbia Chamber of Commerce, in our very first year of ownership, is an incredible honor and a testament to the hard work, dedication, and passion that have driven us and our amazing team every day.

A Legacy of Excellence

Betz Jewelers has always been more than just a “store.” It’s a place where memories are made, and dreams are brought to life. From engagements and weddings to anniversaries and birthdays, our jewelry has been a part of countless beautiful moments. We’re always striving to make our clients and their families feel welcome and at home, and it’s been that way for generations. That will never change. We’re now continuing this legacy while also bringing in fresh ideas and perspectives to meet the evolving needs of our customers. If you’d like to learn more about our history as a company and family, please visit the About Us section on our website.

The Journey to Success

Our journey over the past year has been nothing short of extraordinary and was highlighted in the May Issue of COMO Business Times. It began with a commitment to upholding the values that Betz Jewelers was built on: quality, integrity, and exceptional customer service. We invested in modernizing our store, expanding our inventory, and enhancing our online presence to reach a broader audience. We also focused on community engagement, partnering with local organizations, and participating in events that showcase the best of what Columbia has to offer.

The Importance of Community

One of the most rewarding aspects of this journey has been the support we’ve received from our community. Columbia is more than just a location for us; it’s home. Winning Small Business of the Year is as much a reflection of the community’s support as it is of our efforts. Our customers’ loyalty and trust have been the driving force behind our success. We are grateful for every opportunity to serve and connect with our neighbors, and this award reinforces the importance of those relationships.

Looking Ahead

We are inspired to continue growing and improving, always aiming to exceed our clients’ expectations. We have exciting plans for the future, including growing our estate jewelry selection, introducing new collections, and further strengthening our ties with the local community.

A Heartfelt Thank You

As we celebrate this milestone, we want to extend our heartfelt thanks to everyone who has been a part of our journey. To our dedicated team, whose hard work and enthusiasm make everything possible; to our loyal customers, whose support and trust inspire us daily; and to the Columbia community, whose warmth and kindness have made us feel truly at home for over 40 years.

Winning Small Business of the Year in our first year of ownership is a dream come true. It’s a testament to the power of dedication, community, and the enduring legacy of Betz Jewelers. We look forward to many more years of creating beautiful memories together.

With gratitude,
Rachel and Robert Flynn
Owners, Betz Jewelers